Cookie Policy

Last Updated: May 20, 2026

Summary: This Cookie Policy explains how Taco Time uses cookies and similar tracking technologies on tacotime-food.rest. By continuing to use our website, you consent to our use of cookies as described in this policy.

1. Introduction

Welcome to Taco Time ("we," "us," or "our"). This Cookie Policy explains what cookies are, how we use them on our website tacotime-food.rest, what types of cookies we use, and how you can manage your cookie preferences.

We are committed to being transparent about the technologies we use on our website and how they may affect your browsing experience. This policy should be read in conjunction with our Privacy Policy and Terms of Service, which together govern your use of our website.

This Cookie Policy applies to all users of tacotime-food.rest located in the United States and is designed to comply with applicable U.S. laws and regulations, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) for California residents, as well as guidance from the Federal Trade Commission (FTC) regarding online tracking and consumer privacy.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used by website owners to make their websites work, or work more efficiently, as well as to provide reporting information and personalized experiences.

Cookies are created by the web server and sent to your browser, where they are stored locally. Each time you return to the same website, your browser sends these cookies back to the server. This allows the website to recognize you, remember your preferences, and provide a more tailored experience.

Cookies can be set by the website you are visiting ("first-party cookies") or by third-party services operating on that website ("third-party cookies"). Both types are used on tacotime-food.rest.

2.1 How Cookies Work

When you visit our website, our servers (or third-party servers we use) may place one or more cookies on your device. Each cookie contains a unique identifier and may contain information such as:

A unique identifier assigned to your browser or device
The name and domain of the website that set the cookie
The expiration date of the cookie
Information about your preferences and browsing behavior

Cookies do not typically contain personally identifiable information on their own, but they can be linked to such information when combined with other data we or third parties collect about you.

2.2 Other Tracking Technologies

In addition to cookies, we may use other similar tracking technologies on our website, including:

Web Beacons (Pixel Tags): Small graphic images embedded in web pages or emails that allow us to track page views, clicks, and email opens.
Local Storage: A feature of modern browsers that allows websites to store data locally on your device, similar to cookies but with greater storage capacity.
Session Storage: Similar to local storage but data is cleared when the browser session ends.
JavaScript Tags: Small pieces of code that execute when you visit a webpage and may collect data about your visit.

For simplicity, we refer to all these technologies collectively as "cookies" throughout this policy.

3. Types of Cookies We Use

We use four main categories of cookies on tacotime-food.rest. Understanding these categories will help you make informed decisions about your cookie preferences.

3.1 Essential (Strictly Necessary) Cookies

These cookies are required for the website to function properly and cannot be disabled without significantly impacting your ability to use the site.

Essential cookies enable core functionality such as security, network management, and accessibility. They help with things like:

Maintaining your session as you navigate between pages
Remembering items you have added to an order or cart
Ensuring the website loads correctly on your device
Supporting security features and fraud prevention
Enabling you to log in to any account features

Because these cookies are strictly necessary for the website to operate, they do not require your consent under most legal frameworks. However, we still want you to be aware of them.

3.2 Analytics and Performance Cookies

Analytics cookies collect information about how visitors use our website. This helps us understand how users interact with tacotime-food.rest, identify areas for improvement, and measure the effectiveness of our content.

The data collected through analytics cookies is aggregated and anonymized where possible. It may include information such as:

Pages visited and the order in which they were visited
Time spent on each page
Links and buttons clicked
Browser type, device type, and operating system
Geographic region (country or city level)
Referral source (how you arrived at our website)

We primarily use Google Analytics for this purpose. Google Analytics is a web analytics service provided by Google LLC. For more information about how Google uses data collected through analytics cookies, please visit Google's Privacy & Terms.

3.3 Functional Cookies

Functional cookies allow the website to remember choices you make and provide enhanced, more personalized features. They help us provide you with a more customized experience when you return to our site. These may include:

Remembering your location preferences for finding nearby Taco Time locations
Storing your language or regional preferences
Remembering your menu customization preferences
Enabling embedded content such as videos or maps
Supporting live chat and customer support tools

While these cookies enhance your experience, disabling them may affect some website features without preventing the site from functioning altogether.

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are relevant and meaningful to you. They may be used to build a profile of your interests and show you relevant ads on other websites. These cookies work by uniquely identifying your browser and device.

These cookies are typically placed by our advertising partners, such as Google Ads and Meta (Facebook), and may include:

Tracking whether you have seen a particular advertisement
Measuring the effectiveness of advertising campaigns
Retargeting you with relevant ads after visiting our website
Limiting the number of times you see the same advertisement
Measuring conversions (e.g., whether you placed an order after clicking an ad)

4. Specific Cookies We Use

The table below provides details about the specific cookies currently used on tacotime-food.rest. Please note that this list may be updated as our website evolves and new services are added.

Cookie Name	Provider	Type	Purpose	Duration
`_session_id`	Taco Time (First-Party)	Essential	Maintains your session state while browsing the website. Ensures you remain logged in or that your preferences are retained as you navigate between pages.	Session (expires when browser is closed)
`csrf_token`	Taco Time (First-Party)	Essential	Security cookie used to prevent Cross-Site Request Forgery (CSRF) attacks. Protects forms and user interactions on the website.	Session
`cookie_consent`	Taco Time (First-Party)	Essential	Stores your cookie consent preferences so that we do not display the consent banner on every visit.	12 months
`_ga`	Google Analytics (Third-Party)	Analytics	The primary Google Analytics cookie. Used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session, and campaign data for site analytics reports.	2 years
`_gid`	Google Analytics (Third-Party)	Analytics	Used to distinguish users. Stores and updates a unique value for each page visited and is used to count and track pageviews.	24 hours
`_gat`	Google Analytics (Third-Party)	Analytics	Used to throttle the request rate to Google Analytics servers, limiting the collection of data on high-traffic sites. Helps manage the frequency of data requests.	1 minute
`_ga_[ID]`	Google Analytics 4 (Third-Party)	Analytics	Used by Google Analytics 4 to persist session state and track user interactions across sessions. The [ID] portion represents the specific property identifier for our website.	2 years
`_gcl_au`	Google Ads (Third-Party)	Advertising	Google Ads conversion linker cookie. Used by Google AdSense to experiment with advertisement efficiency on websites. Tracks conversions and measures the effectiveness of advertising campaigns run through Google Ads.	90 days
`_fbp`	Meta (Facebook) (Third-Party)	Advertising	Used by Meta (Facebook) to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. Enables retargeting and helps measure the effectiveness of Facebook and Instagram ad campaigns.	90 days
`_fbc`	Meta (Facebook) (Third-Party)	Advertising	Facebook click identifier cookie. Stores the last click attribution for Facebook ads, allowing us to track which Facebook ad led to a visit or conversion on our website.	90 days
`user_preferences`	Taco Time (First-Party)	Functional	Stores your website preferences, such as your preferred location, menu display settings, or other customization options to enhance your browsing experience.	6 months
`location_data`	Taco Time (First-Party)	Functional	Remembers your preferred Taco Time location or region so we can display relevant menu items, hours, and promotions for your area on future visits.	30 days

This table reflects cookies in use as of May 20, 2026. We regularly review and update our cookie usage, and this table will be updated accordingly.

5. Your Rights Under U.S. Law

Depending on your state of residence, you may have specific rights regarding cookies and the personal information they collect.

5.1 California Residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) grants you specific rights regarding your personal information, which may include data collected through cookies:

Right to Know: You have the right to know what personal information we collect, use, disclose, and sell.
Right to Delete: You have the right to request deletion of personal information we have collected about you.
Right to Opt-Out of Sale/Sharing: You have the right to opt out of the sale or sharing of your personal information. Certain advertising cookies may constitute a "sale" or "sharing" of personal information under the CCPA/CPRA.
Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information.
Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your CCPA/CPRA rights.

To exercise your California privacy rights, please contact us using the contact information provided at the end of this policy.

5.2 FTC Consumer Protection

The Federal Trade Commission (FTC) Act prohibits unfair or deceptive acts or practices in commerce. We are committed to transparency about our use of tracking technologies in accordance with FTC guidelines. If you have concerns about how your data is being used, you may also file a complaint with the FTC at www.ftc.gov.

6. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. There are several ways you can manage your cookie preferences:

6.1 Cookie Consent Tool

When you first visit tacotime-food.rest, you will be presented with a cookie consent banner that allows you to accept or reject different categories of cookies. You can change your preferences at any time by clicking the "Cookie Preferences" or "Manage Cookies" link available in the footer of our website.

6.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. Here is how to manage cookies in the most popular browsers:

Browser	Instructions	Link
Google Chrome	Go to Settings → Privacy and Security → Cookies and other site data	Chrome Cookie Settings
Mozilla Firefox	Go to Settings → Privacy & Security → Cookies and Site Data	Firefox Cookie Settings
Apple Safari	Go to Preferences → Privacy → Manage Website Data	Safari Cookie Settings
Microsoft Edge	Go to Settings → Cookies and site permissions → Cookies and data stored	Edge Cookie Settings
Opera	Go to Settings → Advanced → Privacy & Security → Site Settings → Cookies	Opera Cookie Settings

Please note that if you delete or block cookies through your browser settings, you may need to manually adjust some preferences every time you visit our website, and some services and functionalities may not work properly.

6.3 Opt-Out Tools for Third-Party Cookies

You can opt out of specific third-party cookies using the following tools provided by our partners:

Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on, which prevents Google Analytics from collecting information about your visits.
https://tools.google.com/dlpage/gaoptout
Google Ads Personalization: Opt out of personalized Google ads through Google's Ad Settings.
https://adssettings.google.com
Meta (Facebook) Ad Preferences: Manage your Facebook and Instagram ad preferences, including opting out of interest-based advertising.
https://www.facebook.com/adpreferences
Network Advertising Initiative (NAI): The NAI provides a tool to opt out of interest-based advertising from its member companies.
https://optout.networkadvertising.org
Digital Advertising Alliance (DAA): Use the DAA's WebChoices tool to opt out of interest-based advertising from participating companies.
https://optout.aboutads.info
Your Privacy Choices (Global Privacy Control): You may also use the Global Privacy Control (GPC) signal in your browser to opt out of the sale and sharing of your personal information.
https://globalprivacycontrol.org

6.4 Mobile Device Settings

If you access our website on a mobile device, you may also control tracking through your device's operating system settings:

iOS (Apple): Go to Settings → Privacy & Security → Tracking to manage app tracking permissions.
Android (Google): Go to Settings → Privacy → Ads to reset your advertising ID or opt out of ad personalization.

7. Impact of Disabling Cookies

While you have the right to disable or restrict cookies at any time, please be aware that doing so may have the following impacts on your experience with tacotime-food.rest:

Cookie Type	Impact of Disabling
Essential Cookies	High Impact The website may not function correctly. You may be unable to complete online orders, log in to your account, or access secure portions of the website. Core features like the shopping cart and form submissions may stop working.
Analytics Cookies	Low Impact on Your Experience We will be unable to collect data about how you use our website. This affects our ability to improve our website and understand user behavior, but will not significantly impact your browsing experience.
Functional Cookies	Medium Impact Some website features may not work as expected. You may need to re-enter your location preferences each visit, some personalization features may not be available, and embedded content like maps or videos may not load properly.
Advertising Cookies	Minimal Impact on Website Function You will still see advertisements, but they will no longer be personalized to your interests. Disabling these cookies will not affect your ability to browse or use our website, but you may see less relevant ads on other websites.

8. Third-Party Websites and Links

Our website may contain links to third-party websites, social media platforms, and online ordering services. Please note that this Cookie Policy applies only to tacotime-food.rest. When you click on a link to an external website, that website has its own cookie policy and privacy practices, for which we are not responsible. We encourage you to review the cookie and privacy policies of any third-party websites you visit.

9. Data Retention

The duration for which cookies are stored on your device is described in the cookies table in Section 4. Session cookies are automatically deleted when you close your browser. Persistent cookies remain on your device for the period specified in the table or until you manually delete them.

Data collected through cookies that is processed or stored on our servers is retained in accordance with our Privacy Policy. We retain analytics and usage data for a period that allows us to identify trends and improve our services, typically no longer than 26 months from collection unless otherwise required by law.

10. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, our business practices, or applicable laws and regulations. When we make significant changes, we will update the "Last Updated" date at the top of this page and may notify you through a prominent notice on our website or by email.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of tacotime-food.rest after any changes to this policy constitutes your acceptance of those changes.

11. Contact Us

If you have any questions, concerns, or requests relating to this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us using the information below:

Taco Time

Website: tacotime-food.rest
Email: [email protected]

We aim to respond to all inquiries within 30 days. California residents may also submit requests to exercise their CCPA/CPRA rights through the same contact channels.

Effective Date: This Cookie Policy is effective as of May 20, 2026. By using tacotime-food.rest, you acknowledge that you have read and understood this Cookie Policy and agree to its terms.